01773cam a2200313 4500 200596774 TxAuBib 20150115120000.0 110619s2012||||||||||||||||||||||||eng|u 2011029545 9781400069286 1400069289 (OCoLC)731918383 TxAuBib Duhigg, Charles. The power of habit : why we do what we do in life and business / Charles Duhigg. 1st ed. New York : Random House, 2012. xx, 371 p. : ill. ; 25 cm. Includes bibliographical references (p. [291]-353) and index. Pt. 1: The habits of individuals. The habit loop : how habits work ; The craving brain : how to create new habits ; The golden rule of habit change : why transformation occurs -- Pt. 2: The habits of successful organizations. Keystone habits, or The ballad of Paul O'Neill : which habits matter most ; Starbucks and the habit of success : when willpower becomes automatic ; The power of a crisis : how leaders create habits through accident and design ; How Target knows what you want before you do : when companies predict (and manipulate) habits -- Pt. 3: The habits of societies. Saddleback Church and the Montgomery Bus Boycott : how movements happen ; The neurology of free will : are we responsible for our habits? Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed. 20150115. Habit. Habit. Social aspects. Change (Psychology.) Neuropsychology. TXLIV